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Startimes Launches Pineapple TV Channel

Pineapple TV is Africa’s first dedicated Children’s and Family TV Channel, has launched on Startimes Network Channel 129

Pineapple TV, delivers safe, fun, and quality ‘Afro – Centric Programming’ to our target audience of children, between the ages of 4 to 16 years of age and Mum and Dad.

Pineapple TV aims to educate, inform and entertain viewers in Nigeria, Africa and in Diaspora by broadcasting content that resonates with our target audience.

Our content includes stories, animations, natural history, career information, cooking shows, pre – school learning, live action short films and much more.

To ensure the company achieves its mandate of ‘Original Afro – Centric Programming’, Pineapple TV is committed to producing, commissioning and licencing 95% of its programming from the African Continent. In this way we achieve the right kind of content while supporting the African Creative Industries.

Pineapple TV entertains and educates its viewers whilst promoting African culture, religious tolerance, gender equality and geographical acceptance.

Carl Raccah, managing director, said that Pineapple TV should be regarded as an initiative of which the channel is just a part.

He informed us of various off-screen projects such as the ‘Kid Zone’ at MMA2, which is a special seating area for families travelling through the airport with children 16 years and under.

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Here families can sit in comfort in their own VIP area and relax, waiting for their flights to be called while watching Pineapple TV on a large screen. Carl added that other off screen initiatives will be advertised in early 2020, these will include theatre productions, in school events and sports initiatives.

Since first broadcast, Pineapple TV gained traction with brands that quickly understood the unique communication opportunity that the channel offers, namely a safe viewing space with high quality productions, available 24 hours a day.

Yetunde Falade, head Corporate Affairs, said, “We are pleased to announce that Pineapple TV will be available in the United Kingdom from 1st December 2019 as part of Fame TV on Sky Channel 452. This is in keeping with our vision of exporting quality African Content to the world.”

Source: Commweek

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